SAW
Genre-
Horror/ Thriller/ Torture
The first thing that you see when you look at the poster is the image. Normally you will see the victim or the villain as the main image or you could see the two too show binary opposites of good and bad. Usually a severed hand would be shown quite bloody with bright blood. This isn't, it is quite dark with hardly any blood showing, it makes it look quite old and dirty but contrasting it is laid on a tiled floor which is quite clinical. The title is underneath the image which looks more gory then the actual image itself. The poster doesn't really follow the main conventions of a film poster as horror posters are usually dark and the blood that is shown (if any) is usually brighter and there is more of it. The colour of the title is the same dark colour as the blood from the hand and therefore ties in with a 'saw'. The institutional information follows the convention of being the smallest text on the page and being at the bottom out of the way from the main image and title.
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